4-year-old with Down syndrome stars in back-to-school ads
Cora Slocum, a four-year-old with Down syndrome, is featured in footwear brand Livie & Luca’s Fall 2015 back to school advertising push
The young girl was recruited along with other children from the Bay Area, for #ImGoingBackToSchoolToo, a campaign that urges inclusiveness for young people with disabilities.
The California-based shoe company partnered with Changing the Face of Beauty, a nonprofit that fights for equal representation of people with disabilities in advertising and media
“Back to school is such a critical time for kids, and it is important to Changing the Face of Beauty that companies see the 13% of kids that happen to be going back to school with a disability,” Katie Driscoll, president and founder of Changing the Face of Beauty, explains to Mashable Read more…
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