Body shaming ads to be banned across all public transport in London
LONDON — Adverts that could pressure people to “conform to an unrealistic or unhealthy body shape” or create body confidence issues will be banned across the Transport for London (TfL) network from next month, Sadiq Khan — Mayor of London — announced Monday.
TfL’s advertising estate comprises space on the London Underground, Overground, DLR, Victoria Coach Station, trams, bus shelters, buses and also on-street advertising.
Khan has also asked for an advertising steering group to be established, so that advertising partners and stakeholders can ensure that advertising reflects “the full diversity of London”, and to monitor TfL’s “approach to advertising”. Read more…