HBO backs down from legal threat to Australian TV service over slogan
Small businesses should not give in to legal threats from large companies, according to a SME owner from regional New South Wales who successfully fended off a legal letter from television giant HBO.
Adam Drummond, the founder of online streaming service WaggaWagga.TV, recently received a legal letter from HBO over his business’s tagline “It’s not TV. It’s dot TV.” HBO has had a number of slogans over the years, including “It’s not TV. It’s HBO.”