Justin Bieber onstage at Fashion Rocks at the Barclays Center in Brooklyn, New York, on Sept. 9.

Image: Theo Wargo/Getty Images for Three Lions Entertainment
By Neha Prakash2014-09-10 15:43:39 UTC

Ever have that nightmare in which you’re naked on stage being laughed at? Justin Bieber lived that very scenario on Tuesday night.

The pop star participated in a very awkward sketch during the Fashion Rocks concert in New York City, when he stripped down to his underwear to showcase his Calvins (talk about product placement). But the crowd didn’t seem to enjoy the semi-nudity, booing him from the moment Bieber appeared onstage to when he began flexing in his undies.

[embedded content]

Three Lions Entertainment Presents Fashion Rocks 2014 - Show

Justin Bieber onstage at Fashion Rocks at the Barclays Center in Brooklyn, New York, on Sept. 9.

Image: Theo Wargo/Getty Images for Three Lions Entertainment

Bieber has been accumulating a collection of troubling incidents of late, from ATV accidents to physical altercations with other celebs, plus arrests for house-egging and driving under the influence. His image has been severely tarnished, even when clothed.

During the concert, the singer presented alongside supermodel Lara Stone. He began his sketch by saying, barely audible over the boos, “So, uh, I actually don’t feel comfortable unless I’m in my Calvins, so … is that cool?”

Three Lions Entertainment Presents Fashion Rocks 2014 - Show

Image: Kevin Mazur/Getty Images for Three Lions Entertainment

But Bieber, ever the professional, worked through the negativity. He later tweeted and posted a Vine about the moment, saying he “killed ’em with kindness.”

Grandma always said kill ’em with kindness…and then strip on live national tv. Lol. https://t.co/bKbeDJVsqJ

— Justin Bieber (@justinbieber) September 10, 2014

Good times tonight. Thanks for having me tonight #FashionRocks. #mycalvins 🙂

— Justin Bieber (@justinbieber) September 10, 2014

You do you, Justin.

BONUS: A Disturbing Look at Today’s Celebrities, 60 Years in the Future

  1. Miley
  2. Jlaw
  3. Ryangosling
  4. Annakendrick
  5. Royal
  6. Biebs
  7. Kimmy
  8. Kanye
  9. Jayz
  10. Bey
  11. Harry
  12. Taylor
  13. Zach
  14. Joan

Have something to add to this story? Share it in the comments.