Both women have the kind of healthy relationship with their bodies some headlines would patronisingly praise as “brave.”

But a new photoshoot starring Lena Dunham and Jemima Kirke presents the act of hanging out, near naked, raw and unposed, as no big deal.

Remember the last time you saw a lingerie campaign where the models weren’t stiff, posed and size nothing? Neither can we. Maybe that’s what made Dunham and Kirke say yes to being part of New Zealand luxury label Lonely Lingerie’s #LonelyGirlsProject.

The label’s ongoing photographic series candidly celebrates the diversity of young, creative women from all over the world on their website, usually shot in their own homes. Read more…

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Lena Dunham and Jemima Kirke star in no frills underwear campaign