Convincing people that the development of the logistics industry is a scintillating topic is difficult. Bring up supply chain management, cold-chain storage, or international freight shipments and you will probably get a blank stare. But logistics don’t just go round the world—it also makes the world go round, and that’s why some of the world’s biggest tech companies, including Uber, Amazon, and Alibaba, are obsessed with it.

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Logistics Is Sexy