Lyft and Anheuser-Busch partner against drunk driving
Lyft and Anheuser-Busch want to give people rides to stop drunk driving.
The two companies are partnering to give out 5,000 $10 ride vouchers per week from this Friday through the end of 2016. The campaign, planned to coincide with the holiday season, will distribute 80,000 ride vouchers total.
The vouchers will become available on Thursdays and expire at the end of the weekend in an effort to provide people with an alternative to taking their car for a night out.
The rides, available in cities throughout New York, Illinois, Colorado and Florida, are only available to people over 21 years old. Customers have to claim them in advance through Budweiser’s and Lyft’s Facebook and Twitter pages, so they won’t be a last-minute late-night solution. Read more…