It’s so hard. So salty. Such a sinful pleasure in your mouth.

We’re referring to Parmigiano-Reggiano cheese, of course

The Parmigiano-Reggiano Cheese Consortium is threatening legal action against Pornhub, an adult entertainment website, after the site referenced the cheese in a recent online advertisement, reports The Guardian

In the ad, Parmigiano-Reggiano is referred to as “the Pornhub Premium of cheeses,” in a effort to convince users to upgrade to a newly-launched paid subscription service

The consortium is seeing if it has grounds to take legal action for the ad’s reference to Parmigiano-Reggiano, which it found “not only distasteful and unacceptable, but offensive for our producers and their work,” according to a statement Read more…

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Pornhub in possible legal pickle over cheesy ad