Tired of giant media companies trying DRIVE engagement by STEERING you toward experiences meant to SHIFT your allegiances in their direction? Well, CBS would never do that. That’s why, starting today, you can select Stephen Colbert’s voice in the Waze driving app. No, this doesn’t have anything to do with the fact that The Late Show With Stephen Colbert premieres in exactly a week. Why would you be so cynical?

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Stephen Colbert is the Newest Voice of Waze