Will you be tasting the new Oreo Swedish Fish cookies this year?


Whether you like traditional Oreo cookies, or you prefer fancier flavors like pumpkin spice or birthday cake, there’s a variety of Oreos for everyone.

This week, Nabisco announced the newest Oreo flavor, and it replaces the usual creme filling with bright red Swedish Fish gummy candy.

“We know that consumers enjoy variety when it comes to snacking so we create all of our limited-edition flavors to provide surprising new twists people know and love and on occasion, create unexpected and unique flavor combinations that people may never have thought were possible,” an Oreo spokesperson told Business Insider on Wednesday.

The flavor, however, has left quite a few Oreo fans scratching their heads on social media. Food blog The Impulsive Buy began its review with the “Jurassic Park” quote “Your scientists were so preoccupied with whether or not they could, they didn’t stop to think if they should.”

The food blog wasn’t impressed with the new Oreo filling. “This creme isn’t perfectly pillowy, soft, and squishy,” The Impulsive Buy wrote. “It’s a little more sticky, chewy, and dare I say…slimy. It cracks and falls apart like a child’s Play-Doh diorama of the Berlin Wall.”

“The creme’s taste is just like Swedish Fish,” The Impulsive Buy added. “It has potent, puckering pops of candied cherry and a slightly off-putting finish of waxy gelatin. I really wanted to like Swedish Fish Oreo, but the ‘crispy fruit medicine puree’ textural contrast is too much for even a quasi-licensed gummy-ologist.”

Oreo fans can judge for themselves when the new cookie flavor lands only at Kroger stores, though some stores are already selling them online.

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​Yes, Swedish Fish Oreo cookies are real and 'potent' – CNET